With the Fire TV Stick, Amazon went head on against Google’s successful Chroemcast. It took a whole year for Amazon to launch the Fire TV Stick. Amazon already had the Amazon Fire TV but the price point and the lack of mobility did not attract the casual TV viewer as $99 was steep for your average consumer. Chromecast pretty much did everyone people expected it to do such as streaming from apps such as Youtube, Netflix, Hulu, Pandora, and screen mirroring. However, there was one thing Chromecast could not do which was stream Amazon Prime videos directly. Amazon wanted to keep Prime videos to themselves and their devices. That didn’t stop people with Chromecast to find their own methods to cast and stream Amazon Prime to their TV’s.
Chromecast Advantages:
Screen mirroring to all Android devices.
Much more support with apps particularly on Android Play store.
Functions with Google Drive
Additional features such as Guest mode and Google Cast Audio.
Amazon Fire TV Stick Advantages:
Includes remote control.
Support for Amazon Prime.
Custom GUI and app store. Some may feel this is a disadvantage.
Fire TV App which will give you voice search
More memory and storage
Faster processor
More games
Stream pictures and videos from Amazon Cloud Drive. UNLIMITED photo storage and 5GB for other files.